Housing and the American Electorate

With the Georgia run-off elections and the national mid-term elections just around the corner, it’s important to consider how housing is impacting this year’s election season. As housing affordability and availability continue to impact families across the country, housing has become one of the most important issues influencing voters at every level of government. Rising home prices, increasing rents, limited inventory, and growing development pressures are affecting not only first-time homebuyers but also long-time residents, seniors, and workforce populations seeking stability in their communities. Voters are paying closer attention to candidates and elected officials who prioritize policies that support housing supply, affordability, property rights, and responsible community growth.

For local governments, the idea of restricting growth will ultimately have a short shelf life as communities continue to face increasing demand for housing and economic development. Recent polling highlights just how significant housing has become as a voter issue. A 2024 national survey found that 91% of Gen Z voters consider housing affordability an important factor in determining how they vote. Additionally, nearly 9 in 10 voters nationwide say purchasing a home is more difficult today than in previous generations, and more than 80% believe elected officials should take action to address housing affordability challenges. 

As communities continue to experience rapid growth and economic change, housing policy is increasingly shaping conversations around economic opportunity, workforce development, infrastructure, and quality of life. For REALTORS® and housing advocates, this election cycle presents an important opportunity to educate voters and policymakers on the long-term impact of housing-related decisions in Georgia and across the nation.

VOTERS' ATTITUDES ON HOUSING AFFORDABILITY AND HOMEOWNERSHIP.